[
{
"bankId": "BG-1",
"profile": "bg",
"label": "Dealers In a Group",
"copy": {
"tag": "The Question",
"headline": "You Already Have a Buying Group. So Why Are You Here?",
"body": "Because something isn't working the way it should. Maybe it's:",
"gridCells": [
{"h3": "Rebate Gaps", "p": "Rebates that don't reconcile the way you expect"},
{"h3": "Vendor Restrictions", "p": "Vendor restrictions that slow down how you run your business"},
{"h3": "Stale Programs", "p": "Programs that haven't improved in years"},
{"h3": "Unreachable Support", "p": "A support team that's hard to reach when something goes wrong"},
{"h3": "Missing Technology", "p": "Technology that was promised and never delivered"}
],
"gridBottom": "You're not looking to switch for the sake of switching. You're looking because the gap between what your group delivers and what it should deliver has gotten too wide to ignore. That gap has a number. We can show you what it is.",
"layoutCols": 3
},
"media": {
"bgImage": "",
"bgOverlay": 0.7,
"slideTheme": ""
}
},
{
"bankId": "BG-2",
"profile": "bg",
"label": "Dealers In a Group",
"copy": {
"tag": "The Transition",
"headline": "The Transition Is Easier Than You Think. Here Is the Proof.",
"body": "",
"gridCells": [
{"h3": "What Dealers Worry About", "p": "Losing vendor relationships they've built over years. Pricing that drops when they leave their current volume pool. A painful transition that disrupts their operation. Starting from scratch on rebate history."},
{"h3": "What Strata Members Experienced", "p": "Vendor programs matched or exceeded 14 years of negotiated history from day one. More rebate dollars, fewer restrictions, and more factory support than their previous group of 22 years."},
{"h3": "What Strata Handles", "p": "A dedicated Strata team manages transition, vendor notifications, and system setup on your behalf. Full rebate reconciliation from day one, audited to the invoice level, with bi-weekly payments."}
],
"gridBottom": "97% member retention. 30 years in the industry. Dealers who switched said the same thing: they wished they had done it sooner.",
"layoutCols": 3
},
"media": {
"bgImage": "",
"bgOverlay": 0.7,
"slideTheme": ""
}
},
{
"bankId": "BG-3",
"profile": "bg",
"label": "Dealers In a Group",
"copy": {
"tag": "The Difference",
"headline": "What Your Current Group Is Not Giving You.",
"body": "Most buying groups are built to maintain. Strata is built to improve.",
"gridCells": [
{"h3": "On Rebates", "p": "Full bottom-up reconciliation on every transaction, not a pass-through audit. Bi-weekly rebate payments, the fastest turnaround in the market. Real-time rebate visibility down to the invoice level."},
{"h3": "On Technology", "p": "Six tools live from day one: Bill Pay, Rebate Reconciliation, Central Ordering Platform, Preferred Partner Program, LMS, and Partner Hub. Data refreshed every 30 minutes, 24 hours a day. AI-powered insights on purchasing patterns and margin opportunity."}
],
"gridBottom": "",
"layoutCols": 2
},
"media": {
"bgImage": "",
"bgOverlay": 0.7,
"slideTheme": ""
}
},
{
"bankId": "BG-4",
"profile": "bg",
"label": "Dealers In a Group",
"copy": {
"tag": "The Difference",
"headline": "What Your Current Group Is Not Giving You. (Continued)",
"body": "",
"gridCells": [
{"h3": "On Support", "p": "A dedicated account team that understands how dealers operate. PE-backed indemnification: Strata absorbs the financial risk of its own technology investment, not its members. Direct escalation when factory issues need immediate attention."},
{"h3": "On Programs", "p": "130 manufacturer programs, already negotiated. Preferred Partner access with pricing tiers individual dealers cannot reach alone. Exclusive vendor relationships not available through any other channel."}
],
"gridBottom": "Better Technology. Stronger Partnerships. Higher Margins.",
"layoutCols": 2
},
"media": {
"bgImage": "",
"bgOverlay": 0.7,
"slideTheme": ""
}
},
{
"bankId": "NBG-1",
"profile": "nbg",
"label": "Dealers Not In a Group",
"copy": {
"tag": "The Opportunity",
"headline": "You've Built This On Your Own. Imagine What You Could Do With Leverage.",
"body": "You're running a real business without the collective buying power that the largest dealers take for granted. That means:",
"gridCells": [
{"h3": "Pricing Gaps", "p": "You're quoting against competitors who get pricing you can't access on your own"},
{"h3": "Limited Access", "p": "Manufacturers reserve their best programs for accounts with higher volume commitments"},
{"h3": "No Back-End", "p": "Rebate programs that could be funding your growth are sitting on the table unclaimed"},
{"h3": "Manual Everything", "p": "Every vendor relationship is managed individually with no shared infrastructure"}
],
"gridBottom": "You're not looking for someone to run your business. You're looking for the leverage that makes your existing operation more profitable.",
"layoutCols": 2
},
"media": {
"bgImage": "",
"bgOverlay": 0.7,
"slideTheme": ""
}
},
{
"bankId": "NBG-2",
"profile": "nbg",
"label": "Dealers Not In a Group",
"copy": {
"tag": "Vendor Access",
"headline": "The Brands Your Customers Ask For. Without Starting From Scratch.",
"body": "As an independent dealer, getting direct access to certain manufacturers can take months of applications, credit checks, and volume commitments. Or you go through redistribution and pay the markup.",
"gridCells": [
{"h3": "Instant Access", "p": "Strata becomes the dealer of record, opening direct access to brands that won't work with independents on their own"},
{"h3": "No Barriers", "p": "No credit applications, no account setup friction, no volume minimums to maintain"},
{"h3": "Full Rebate Credit", "p": "All purchases stay in-group, so your rebate credit is maintained on every transaction"},
{"h3": "ERP Integration", "p": "Your ordering process doesn't change. The platform integrates with your existing workflow."}
],
"gridBottom": "You're not competing on your own volume anymore. You're competing with the weight of the whole group behind you.",
"layoutCols": 2
},
"media": {
"bgImage": "",
"bgOverlay": 0.7,
"slideTheme": ""
}
},
{
"bankId": "NBG-3",
"profile": "nbg",
"label": "Dealers Not In a Group",
"copy": {
"tag": "The Platform",
"headline": "Six Tools From Day One.",
"body": "Most independent dealers piece together tools over years. Strata gives you the full stack on day one.",
"gridCells": [
{"h3": "On Rebates", "p": "Full bottom-up reconciliation on every transaction. Bi-weekly rebate payments. Real-time rebate visibility down to the invoice level."},
{"h3": "On Technology", "p": "Bill Pay, Rebate Reconciliation, Central Ordering Platform, Preferred Partner Program, LMS, and Partner Hub. Data refreshed every 30 minutes."}
],
"gridBottom": "",
"layoutCols": 2
},
"media": {
"bgImage": "",
"bgOverlay": 0.7,
"slideTheme": ""
}
},
{
"bankId": "NBG-4",
"profile": "nbg",
"label": "Dealers Not In a Group",
"copy": {
"tag": "The Platform",
"headline": "Six Tools From Day One. (Continued)",
"body": "",
"gridCells": [
{"h3": "On Support", "p": "A dedicated account team that understands how dealers operate. PE-backed indemnification. Direct escalation when factory issues need immediate attention."},
{"h3": "On Programs", "p": "130 manufacturer programs, already negotiated. Preferred Partner access with pricing tiers individual dealers cannot reach alone. Exclusive vendor relationships."}
],
"gridBottom": "Better Technology. Stronger Partnerships. Higher Margins.",
"layoutCols": 2
},
"media": {
"bgImage": "",
"bgOverlay": 0.7,
"slideTheme": ""
}
},
{
"bankId": "LD-1",
"profile": "ld",
"label": "Large Dealers",
"copy": {
"tag": "Your Direct Programs",
"headline": "You've Built Strong Vendor Relationships. We're Not Here to Change That.",
"body": "If you have direct programs with vendors, you keep them. Strata does not reroute existing relationships through the Central Ordering Platform. If you negotiated a better deal with a specific vendor than what the group rate offers, your deal stays in place.",
"gridCells": [
{"h3": "Direct Programs Stay", "p": "Your direct programs stay intact, managed exactly as they are today"},
{"h3": "Opportunistic Access", "p": "The Central Ordering Platform gives you access to vendors you don't currently have a direct relationship with"},
{"h3": "Best Price Wins", "p": "If a better price surfaces through the platform on a line you already carry, you can use it. If not, nothing changes"},
{"h3": "Zero Friction", "p": "No credit applications, no account setup friction, no redistribution markups on the vendors you add through the group"}
],
"gridBottom": "You're not joining to hand over control. You're joining to add leverage where you don't already have it.",
"layoutCols": 2
},
"media": {
"bgImage": "",
"bgOverlay": 0.7,
"slideTheme": ""
}
},
{
"bankId": "LD-2",
"profile": "ld",
"label": "Large Dealers",
"copy": {
"tag": "Deviated Programs",
"headline": "Your Best Deals Stay Your Best Deals. Our Technology Makes Sure of It.",
"body": "Large dealers often carry deviated programs \u2014 vendor-specific rates negotiated based on their own volume that outperform standard buying group pricing. Joining a GPO has historically meant giving those up. At Strata, it means the opposite.",
"gridCells": [
{"h3": "Deviated Rates Built In", "p": "Our rebate technology reads your existing deviated programs and builds them directly into the platform"},
{"h3": "Your Rate Wins", "p": "If your rate with a vendor is better than the group rate, the system applies your rate automatically"},
{"h3": "Zero Regression", "p": "You do not go backwards on a single vendor relationship. The technology runs on autopilot."},
{"h3": "Full Transparency", "p": "Every transaction is reconciled to the invoice level so you see exactly what you earned and why"}
],
"gridBottom": "The group rate is the floor. Your negotiated rates stay the ceiling.",
"layoutCols": 2
},
"media": {
"bgImage": "",
"bgOverlay": 0.7,
"slideTheme": ""
}
},
{
"bankId": "LD-3",
"profile": "ld",
"label": "Large Dealers",
"copy": {
"tag": "Data Intelligence",
"headline": "The Intelligence Your Volume Earns You.",
"body": "Most buying groups show you what you spent. Strata shows you what to do next.",
"gridCells": [
{"h3": "Real-Time Visibility", "p": "Real-time rebate visibility by vendor, updated every 30 minutes"},
{"h3": "AI-Powered Analysis", "p": "AI-powered product category analysis: see which product lines are driving your back-end margin, not just which vendors"},
{"h3": "SKU-Level Data", "p": "SKU-level data analytics for Central Pay dealers with benchmarking against group performance"},
{"h3": "Projected Net-Net", "p": "Projected net-net margin by unit: see your expected margin including back-end rebate before you quote the job"}
],
"gridBottom": "No other buying group in the industry can give you margin visibility at this level. Better Technology. Stronger Partnerships. Higher Margins.",
"layoutCols": 2
},
"media": {
"bgImage": "",
"bgOverlay": 0.7,
"slideTheme": ""
}
},
{
"bankId": "MD-1",
"profile": "md",
"label": "Mid-Size Dealers",
"copy": {
"tag": "The Opportunity",
"headline": "You Run a Real Business. Your Pricing Should Reflect That.",
"body": "Mid-size dealers are often caught in the middle. You're too large to be ignored, but not large enough to get the pricing that the biggest players in your market receive. Every quote becomes a margin decision you shouldn't have to make.",
"gridCells": [
{"h3": "Access Better Tiers", "p": "Access pricing tiers typically reserved for dealers doing multiples of your current volume"},
{"h3": "Protect Your Margin", "p": "Compete on price without giving up the margin that funds your growth"},
{"h3": "$50K\u2013$100K Found", "p": "Most dealers find $50K to $100K in annual opportunities they didn't know existed, because collective buying power changes what's possible"},
{"h3": "Keep Your Relationships", "p": "You keep your vendor relationships. You just add leverage behind them."}
],
"gridBottom": "If you're building for growth, your purchasing power should be growing with you.",
"layoutCols": 2
},
"media": {
"bgImage": "",
"bgOverlay": 0.7,
"slideTheme": ""
}
},
{
"bankId": "MD-2",
"profile": "md",
"label": "Mid-Size Dealers",
"copy": {
"tag": "Vendor Access",
"headline": "The Brands Your Customers Ask For. Without the Volume Minimums.",
"body": "There are manufacturers you want to work with that have made it difficult. Territory restrictions. Volume minimums. Credit applications that take months. The result is you either go through redistribution and pay the margin penalty, or you lose the sale.",
"gridCells": [
{"h3": "Strata Opens the Door", "p": "Strata becomes the dealer of record, opening access to brands that won't work with independents directly"},
{"h3": "No Barriers", "p": "No credit applications, no account setup friction, no redistribution markups"},
{"h3": "Full Rebate Credit", "p": "All purchases stay in-group so your rebate credit is maintained on every transaction"},
{"h3": "ERP Stays Intact", "p": "Your ERP integration stays intact so your ordering process does not change"}
],
"gridBottom": "You're not competing on your own volume anymore. You're competing with the weight of the whole group behind you.",
"layoutCols": 2
},
"media": {
"bgImage": "",
"bgOverlay": 0.7,
"slideTheme": ""
}
},
{
"bankId": "MD-3",
"profile": "md",
"label": "Mid-Size Dealers",
"copy": {
"tag": "Tools for Growth",
"headline": "The Back Office Your Business Needs. Without the Headcount to Run It.",
"body": "Growing a mid-size dealership means wearing more hats than you should. There is no dedicated trainer, no marketing department, no analyst pulling rebate reports. Strata builds those capabilities into your membership so you can operate like a larger dealer without the overhead.",
"gridCells": [
{"h3": "LMS Training", "p": "Every DSR on your team gets 24/7 access to product knowledge and vendor-specific training, completable between jobs"},
{"h3": "33 Proprietary Courses", "p": "Product courses and CFSP study materials at deeply discounted rates"},
{"h3": "Partner Hub", "p": "Professionally designed marketing materials branded to your dealership, ready to use today, no agency required"},
{"h3": "Rebate Visibility", "p": "Real-time rebate visibility shows you exactly what you are earning by vendor, so you know where to focus purchasing"},
{"h3": "Dedicated Account Team", "p": "Manages vendor complexity on your behalf so your time goes toward customers, not admin"}
],
"gridBottom": "When your team knows the equipment and your margins are visible, you close more and leave less on the table.",
"layoutCols": 3
},
"media": {
"bgImage": "",
"bgOverlay": 0.7,
"slideTheme": ""
}
},
{
"bankId": "QBG-1",
"profile": "_quiz",
"label": "BG Quiz 1",
"copy": {"tag": "", "headline": "", "body": ""},
"quiz": {
"question": "What's the biggest gap in your current buying group?",
"options": [
{"id": "rebates", "label": "Rebates that don't reconcile", "icon": "\ud83d\udcb0", "maps_to": ["9","10","24"]},
{"id": "technology", "label": "Technology that was promised but never delivered", "icon": "\u2699\ufe0f", "maps_to": ["7","8","11","12"]},
{"id": "support", "label": "A support team that's hard to reach", "icon": "\ud83d\udcde", "maps_to": ["30","31","33"]}
]
}
},
{
"bankId": "QBG-2",
"profile": "_quiz",
"label": "BG Quiz 2",
"copy": {"tag": "", "headline": "", "body": ""},
"quiz": {
"question": "What concerns you most about switching groups?",
"options": [
{"id": "vendors", "label": "Losing vendor relationships I've built", "icon": "\ud83e\udd1d", "maps_to": ["18","19","20"]},
{"id": "margins", "label": "Pricing getting worse during transition", "icon": "\ud83d\udcc8", "maps_to": ["22","23","24"]},
{"id": "disruption", "label": "Disruption to my operation", "icon": "\u26a1", "maps_to": ["29","30","42"]}
]
}
},
{
"bankId": "QBG-3",
"profile": "_quiz",
"label": "BG Quiz 3",
"copy": {"tag": "", "headline": "", "body": ""},
"quiz": {
"question": "If you could change one thing about your current group, what would it be?",
"options": [
{"id": "data", "label": "Better data and visibility into what I'm earning", "icon": "\ud83d\udcca", "maps_to": ["9","10","24"]},
{"id": "access", "label": "Access to more brands and better programs", "icon": "\ud83d\udd13", "maps_to": ["13","19","20","26"]},
{"id": "automation", "label": "Less manual work managing vendors", "icon": "\u2699\ufe0f", "maps_to": ["7","8","11","29"]}
]
}
},
{
"bankId": "QNBG-1",
"profile": "_quiz",
"label": "NBG Quiz 1",
"copy": {"tag": "", "headline": "", "body": ""},
"quiz": {
"question": "What's holding your business back the most right now?",
"options": [
{"id": "margins", "label": "Competing on price without the right margins", "icon": "\ud83d\udcc8", "maps_to": ["22","23","24"]},
{"id": "access", "label": "Can't access the brands my customers want", "icon": "\ud83d\udd13", "maps_to": ["11","18","19","20"]},
{"id": "vendors", "label": "Managing vendor relationships takes too much time", "icon": "\ud83e\udd1d", "maps_to": ["8","29","30"]}
]
}
},
{
"bankId": "QNBG-2",
"profile": "_quiz",
"label": "NBG Quiz 2",
"copy": {"tag": "", "headline": "", "body": ""},
"quiz": {
"question": "What would help your team the most?",
"options": [
{"id": "training", "label": "Better product knowledge and training", "icon": "\ud83d\udcda", "maps_to": ["14","15"]},
{"id": "automation", "label": "Tools that reduce admin and busywork", "icon": "\u2699\ufe0f", "maps_to": ["7","8","11","12"]},
{"id": "marketing", "label": "Professional marketing materials we don't have to build", "icon": "\ud83c\udfa8", "maps_to": ["16","13"]}
]
}
},
{
"bankId": "QNBG-3",
"profile": "_quiz",
"label": "NBG Quiz 3",
"copy": {"tag": "", "headline": "", "body": ""},
"quiz": {
"question": "What's the most important thing you'd want from a buying group?",
"options": [
{"id": "rebates", "label": "Real rebates I can actually track", "icon": "\ud83d\udcb0", "maps_to": ["9","10","24"]},
{"id": "speed", "label": "Faster access to vendors and ordering", "icon": "\u26a1", "maps_to": ["11","12","29"]},
{"id": "support", "label": "A team that actually supports my business", "icon": "\ud83d\udcde", "maps_to": ["30","31","33"]}
]
}
},
{
"bankId": "QLD-1",
"profile": "_quiz",
"label": "LD Quiz 1",
"copy": {"tag": "", "headline": "", "body": ""},
"quiz": {
"question": "What matters most when evaluating a GPO at your scale?",
"options": [
{"id": "data", "label": "Data intelligence and margin visibility", "icon": "\ud83d\udcca", "maps_to": ["9","10","24","bank-LD-3"]},
{"id": "vendors", "label": "Protecting existing vendor relationships", "icon": "\ud83e\udd1d", "maps_to": ["4","18","19","20"]},
{"id": "automation", "label": "Technology that reduces operational burden", "icon": "\u2699\ufe0f", "maps_to": ["7","8","11","12","29"]}
]
}
},
{
"bankId": "QLD-2",
"profile": "_quiz",
"label": "LD Quiz 2",
"copy": {"tag": "", "headline": "", "body": ""},
"quiz": {
"question": "What's your biggest concern about joining a group?",
"options": [
{"id": "margins", "label": "Going backwards on deviated pricing", "icon": "\ud83d\udcc8", "maps_to": ["18","22","23","24"]},
{"id": "access", "label": "Losing control of my vendor mix", "icon": "\ud83d\udd13", "maps_to": ["4","19","20"]},
{"id": "support", "label": "Getting value proportional to my volume", "icon": "\ud83d\udcde", "maps_to": ["30","31","33","36"]}
]
}
},
{
"bankId": "QLD-3",
"profile": "_quiz",
"label": "LD Quiz 3",
"copy": {"tag": "", "headline": "", "body": ""},
"quiz": {
"question": "Where do you see the most untapped opportunity?",
"options": [
{"id": "rebates", "label": "Back-end dollars we're leaving on the table", "icon": "\ud83d\udcb0", "maps_to": ["9","10","24"]},
{"id": "visibility", "label": "Margin insights we've never had before", "icon": "\ud83d\udd0d", "maps_to": ["bank-LD-3","38"]},
{"id": "speed", "label": "Operational time we could reclaim", "icon": "\u26a1", "maps_to": ["11","12","29","30"]}
]
}
},
{
"bankId": "QMD-1",
"profile": "_quiz",
"label": "MD Quiz 1",
"copy": {"tag": "", "headline": "", "body": ""},
"quiz": {
"question": "What would make the biggest difference for your dealership this year?",
"options": [
{"id": "margins", "label": "Better pricing on the lines we already carry", "icon": "\ud83d\udcc8", "maps_to": ["4","22","23","24"]},
{"id": "access", "label": "Access to brands we can't reach on our own", "icon": "\ud83d\udd13", "maps_to": ["11","18","19","20"]},
{"id": "automation", "label": "Tools that help us operate like a bigger dealer", "icon": "\u2699\ufe0f", "maps_to": ["7","8","bank-MD-3"]}
]
}
},
{
"bankId": "QMD-2",
"profile": "_quiz",
"label": "MD Quiz 2",
"copy": {"tag": "", "headline": "", "body": ""},
"quiz": {
"question": "Where does your team spend the most wasted time?",
"options": [
{"id": "vendors", "label": "Managing individual vendor relationships", "icon": "\ud83e\udd1d", "maps_to": ["8","29","30"]},
{"id": "training", "label": "Ramping new hires on product knowledge", "icon": "\ud83d\udcda", "maps_to": ["14","15","bank-MD-3"]},
{"id": "rebates", "label": "Chasing down rebates and reconciliation", "icon": "\ud83d\udcb0", "maps_to": ["9","10","24"]}
]
}
},
{
"bankId": "QMD-3",
"profile": "_quiz",
"label": "MD Quiz 3",
"copy": {"tag": "", "headline": "", "body": ""},
"quiz": {
"question": "What would you want to see in the first 30 days?",
"options": [
{"id": "speed", "label": "Immediate access to better pricing", "icon": "\u26a1", "maps_to": ["22","23","24","42"]},
{"id": "support", "label": "A team that understands my operation", "icon": "\ud83d\udcde", "maps_to": ["30","31","33","42"]},
{"id": "data", "label": "Visibility into what I'm earning and missing", "icon": "\ud83d\udcca", "maps_to": ["9","10","24","38"]}
]
}
},
{
"bankId": "Q-1",
"profile": "_quiz",
"label": "Quiz Slide 1",
"copy": {
"tag": "",
"headline": "",
"body": ""
},
"quiz": {
"question": "What would move the needle most for your business this year?",
"options": [
{"id": "margins", "label": "Stronger margins on every deal", "icon": "\ud83d\udcc8", "maps_to": ["4","18","37","38"]},
{"id": "access", "label": "Access to brands we can't reach today", "icon": "\ud83d\udd13", "maps_to": ["8","9","10","11"]},
{"id": "visibility", "label": "Knowing exactly where our money goes", "icon": "\ud83d\udd0d", "maps_to": ["20","21","22","23","24"]}
]
}
},
{
"bankId": "Q-2",
"profile": "_quiz",
"label": "Quiz Slide 2",
"copy": {
"tag": "",
"headline": "",
"body": ""
},
"quiz": {
"question": "When it comes to technology, what matters most?",
"options": [
{"id": "automation", "label": "Automate what we're doing manually", "icon": "\u2699\ufe0f", "maps_to": ["20","21","22"]},
{"id": "data", "label": "See data we've never had before", "icon": "\ud83d\udcca", "maps_to": ["23","24","LD-3"]},
{"id": "speed", "label": "Get paid faster and more accurately", "icon": "\u26a1", "maps_to": ["25","26","27"]}
]
}
},
{
"bankId": "Q-3",
"profile": "_quiz",
"label": "Quiz Slide 3",
"copy": {
"tag": "",
"headline": "",
"body": ""
},
"quiz": {
"question": "What's the biggest friction point in your current setup?",
"options": [
{"id": "rebates", "label": "Rebates that don't add up", "icon": "\ud83d\udcb0", "maps_to": ["25","26","27"]},
{"id": "vendors", "label": "Vendors we can't get to the table", "icon": "\ud83e\udd1d", "maps_to": ["8","9","10","11","12"]},
{"id": "support", "label": "A team that's hard to reach", "icon": "\ud83d\udcde", "maps_to": ["39","40","41","42"]}
]
}
},
{
"bankId": "Q-SUMMARY",
"profile": "_quiz",
"label": "Quiz Summary",
"copy": {
"tag": "Your Priorities",
"headline": "Based on what matters most to you, here's where to look next.",
"body": ""
},
"quiz": {
"type": "summary"
}
}
]